Reggaeton superstar Bad Bunny continues to dominate Spotify by setting new records in streaming, underscoring the power of Latin music. For the second year in a row, Bad Bunny was the most-streamed artist on Spotify at the end of 2021.
Bad Bunny's fifth studio album, Un Verano Sin Ti, released on May 6, has also been verified as Spotify's most-streamed album in 2022 thus far.
Within 24 hours, he had 183 million Spotify streams.
According to Spotify, Drake had previously held the record with 176.8 million streams in a single day.
Bad Bunny's success is another encouraging indicator for the Latin music industry, which is expected to have a record-breaking year in 2022.
According to musicbusinessworldwide.com, Karol G, a reggaeton artist, was the most-viewed artist on Vevo in 2021.
In 2021, the Colombian singer received 3.11 billion views on the platform, just edging out The Weeknd, who received 3.10 billion views.